How You Can Dominate the Holiday Fairs with Sass and Success

How You Can Dominate the Holiday Fairs with Sass and Success

October 11, 2023

1. Embrace Your "I Don't Give a Fig" Attitude:
Ladies, at this stage in life, we've earned the right to be unapologetically ourselves. Embrace your quirks, your unique perspective, and let your art reflect it! Who cares if your paintings are a little unconventional or your sculptures have a hilarious twist? It's what sets us apart and makes our work memorable. So, go ahead, unleash your wild imagination and don't give a fig about what anyone else thinks!

2. Craftsmanship that Makes 'Em Drool:
Listen up, ladies, we've got skills honed over years of creativity. Our craftsmanship is top-notch, and it's time to flaunt it! Whether you're a master of knitting, pottery, or creating jewelry that makes heads turn, show off the quality and attention to detail in your work. Let your customers know they're getting something truly special, handmade with love and precision. And remember, perfection is overrated - a sprinkle of uniqueness adds flavor!
Brush up on your craftswomanship

3. Tell Tales that Make 'Em Laugh and Cry:
Storytime, my fellow artists! You've got stories to tell, and boy, they're good. Share your artistic journey, the ups, the downs, and the hilarious mishaps along the way. People love connecting with the person behind the art, so let your personality shine. Make 'em laugh, make 'em cry, and leave a lasting impression. Your customers will not only fall in love with your creations but with you as well. Here are Seven Keys to Good Storytelling

4. Get Your Marketing Mojo On:
Now that we've got our attitude, craftsmanship, and storytelling skills on point, it's time to spread the word like wildfire! Embrace the world of social media, my friends. From Instagram posts showcasing your work-in-progress to Facebook live sessions sharing your artistic process, utilize every platform to build a buzzing community. Engage with your followers, respond to comments with wit and charm, and let your personality shine through your online presence. The more you connect with people, the more your brand will grow. Check out the fabulous Rachel Pedersen for some quick tips to help you get going.

5. Do not undercharge:
Pricing your art can be a delicate balance, especially when starting out. Consider factors such as material costs, the time invested, and what similar items are selling for at holiday fairs. Pricing competitively but also valuing your work appropriately will attract potential buyers who understand and appreciate the value of handcrafted art.

Now, my dear artists, it's time to embrace the journey that lies ahead. You have the power within you to conquer the holiday fairs and leave a lasting impression on the art world. Embrace your authenticity, showcase your craftsmanship, and share stories that resonate with souls far and wide. Together, let's create a movement of empowered women artists, inspiring others to unleash their own creative potential. The stage is set, and the world awaits your brilliance! You are destined for greatness.

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